According to one study, about 144 million people listen to podcasts.
If you’re interested in starting a podcast about your business, you may be trying to think of some podcasting business ideas.
Thankfully, we’re here to help you out! Keep reading to find out what you should talk about on your podcast and what you can listen to for inspiration!
Ideas to Start Your Podcast
If you’re interested in starting a business podcast, there is plenty of content that you can talk about.
Some inspiration may even be right under your nose!
Expand on Your Blog Posts
If you already have a website, you can expand more on your blog posts. This is a way to give your content a wider audience, especially for people who are visually impaired.
You can look at your metrics and see which blogs are frequented the most because this shows what your audience is interested in.
You should figure out how to use GarageBand to make your podcast and expand more on a controversial or technical issue. Once you’ve recorded the podcast, you can post the link to it with the corresponding blog!
If there’s something challenging in your industry, you should offer tips or instructions to help people navigate through these challenging topics.
For example, you could do a series where you show people “how to” like how to start their own business podcast!
You can even offer segments where you give your listeners a list of things not to do as well.
Hold an FAQ
If people are often confused about different aspects of your industry, you can hold an FAQ podcast where you answer questions.
You can ask your audience to submit some of their best questions, and then you can talk about it on your episode. It’s a way to get some awesome ideas for free!
You can also link your podcast episodes to your FAQ page on your website.
Interview Someone at Your Company
You can also interview someone in your current business.
If you’re on good terms with them, bring them onto your podcast and just ask them different questions. However, make sure that you stay on topic so that it’s engaging and interesting.
Interview a Client
If you have some clients who would be interested in it, you can interview some of your clients or people who are knowledgeable about your industry.
You can highlight one each month. Not only will it be interesting for your listeners, but it will also help you connect with your customers. Once you have a connection with your customers, they’re likely to come back and support your business.
Talk About Yourself
Lastly, you should make sure that you talk about yourself a few times.
There are a lot of business podcasts out there, and your personality will really help make sure that your podcast shines through amidst all the other ones.
It can also be a great way to make sure that your company has a personality and face attached to it.
Podcasts to Listen to for Inspiration
While these are great ideas, you may still be struggling with other aspects of your podcasts.
This could be something like how to record yourself, how to do intros or transitions, or just how to be yourself.
So listen to some of these podcasts for some inspiration!
Yourpreneur is a podcast that is specifically dedicated to entrepreneurs who want to start their business in the 21st century.
Starting a business now brings all kinds of challenges with it, so this podcast covers all kinds of content. They’ll talk about how to establish yourself in an industry or even how to launch your own product!
The Indicator is a great one to listen to because it’s a high-quality podcast. It has NPR production-quality, and you can find this on all kinds of different platforms.
However, these podcasts are really short, so if you listen to podcasts on long commutes, you might want to start listening to a different one.
However, this podcast focuses on the news, and they’ll summarize the headlines and break it all down for you in a way that’s easier to understand.
You’ll notice that the host will pick a study or a statistic in a certain industry and explain it in plainsman terms. This is a great way to reach your audience, and you could also do a similar thing for your own podcast!
One thing to note from this podcast is that they take things that happen in life and then explain how it relates to the common people and how it will affect them.
You should make sure that your podcast connects to a wide range of people or ensure that they get something out of it.
Mind Your Business Podcast
This podcast is very motivational, so you may want to take notes and maybe have a few motivational episodes as well.
However, one mistake this podcast makes is that it’s only available if you use Apple. You want to ensure that your podcast is available on every platform possible so that everyone can get a chance to hear what you say.
They also don’t post podcasts consistently, so their audience is never sure when the next episode will be posted. When you start your podcast, ensure that you post on a consistent schedule so people know when to expect the next episode!
Discover More Podcasting Business Ideas
These are only a few of the best podcasting business ideas, but there are many more out there!
We know that starting any type of podcast can be difficult, but we’re here to help walk you through the whole process.
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